ZED

Currently the world’s leading company in the mobile content sector in terms of billing and geographical presence. The company operates in 53 countries.

Objective-Challenge

To create awareness of entertainment products and services, and community for mobile devices through banner advertising campaigns.

Solution- Proposal

We proposed targeting a young audience by offering leisure and entertainment contents for interactive vehicles in any mobile device in portals such nokia.mobi and RTVE. These contents were offered not just in Spain, but also in countries such as Portugal, France, Finland, Sweden and South Africa.

Results

We generated more than 30,000,000 impressions and 20,000 clicks. We have an average CTR of:

Portugal: 4.5-5.0%
Spain: 6-8 %
France: 4.5 – 5.0%
South Africa: 10%
Finland: 3.5%
Sweden: 3.5 – 4.0%